Sell SecureMFP. Build a regulated-vertical practice.
SecureMFP is sold 99 percent through partners. No direct sales motion, by design. If you serve finance, healthcare, education, automotive, or legal practices as a VAR, reseller, distributor, MPS dealer, MSP, MSSP, or compliance consultancy, the program below is built for you.
Three numbers that frame the partner opening
Five regulated verticals are converging on the same structural gap. Their MFP fleets scan sensitive documents to email. Their existing print and IT vendors do not secure that path. Auditors are tightening checklists. Cyber-insurance underwriters are tightening renewals. Customers are starting to ask their existing channel partners about scan-to-email encryption. Partners who answer first win the assessment, the deployment, and the recurring relationship.
On the deployment and recurring revenue. Volume tiers, deal-reg, and co-marketing investment negotiable in the partner conversation.
IBM Cost of a Data Breach 2025, all-industry average. Healthcare leads at $10.93M, financial at $9.28M. The threat economics behind every regulated-vertical conversation your sellers have today.
Brand-agnostic across HP, Xerox, Ricoh, Konica Minolta, Canon, Lexmark, Sharp, Kyocera, Brother, Toshiba. No firmware change. No copier replacement.
Who we work with
Five partner archetypes fit the SecureMFP motion. Each maps to a specific customer relationship and a specific deal-flow pattern.
VAR
Value-added resellers selling into regulated SMB and mid-market accounts across finance, healthcare, education, automotive, and legal. You sell hardware, software, and services into existing relationships. SecureMFP attaches to your existing print, security, or compliance offering as a discrete revenue line.
Reseller
Independent or networked resellers selling MFP hardware, managed-print services, or compliance tooling. Vertical-specific content (finance, healthcare, education, automotive, legal) feeds inbound demand into your sales motion. Plug-and-play with your existing channel cadence.
MSP · MSSP
Managed service providers and managed security services. SecureMFP attaches to your existing managed-services contract per device. Recurring-revenue economics align with your model. Vertical-fit examples: financial (Ironcore-tier), healthcare-IT, education-IT consortia, automotive technology partners, legal-IT specialists.
Distributor
Two-tier distributors aggregating SecureMFP across a reseller network spanning multiple regulated verticals. Volume economics, dedicated channel-development support, co-branded enablement. Best fit for partners with 20+ downstream resellers.
MPS Dealer
Managed-print-services dealers and copier resellers placing MFPs on lease into regulated end customers. SecureMFP plugs into your existing fleet as a per-device residual on top of the lease. Brand-agnostic across HP, Xerox, Ricoh, Konica Minolta, Canon, Lexmark, Sharp, Kyocera, Brother, Toshiba.
Where you start: Referral and Reseller tiers
Most partners begin at Referral or Reseller. Both entry tiers carry low commitment, fast path to first dollar, and standard deal-registration protection. The choice between them comes down to whether you want Botdoc to carry the customer relationship and pay you a referral fee, or whether you want to carry the customer paper, the recurring revenue, and the 35 to 50 percent gross margin on deployment and renewals yourself.
Referral
Margin: referral fee per closed account.
Send us qualified leads. We close, deploy, and own the customer relationship. You earn a referral fee on the first contract and on each renewal. Lowest commitment, fastest path to first dollar.
Reseller
Margin: 35 to 50 percent on deployment and recurring revenue.
Sell SecureMFP into your existing customer base under your standard customer paper. We support sales and deployment; you own the relationship and the renewal. Standard 90-day deal-reg protection.
Where you can grow: White-label and OEM tiers
White-label and OEM tiers are reserved for partners with the customer-facing brand and channel reach to carry the program inside their own offering. White-label sells SecureMFP under the partner brand with co-marketed materials carrying partner identity. OEM embeds SecureMFP inside a partner platform or hardware program with joint roadmap influence and dedicated engineering liaison. Both tiers carry custom commercial terms set in a master agreement.
White-label
Margin: negotiated per partnership.
Sell SecureMFP under your brand. Co-marketed materials, customer-facing decks, and recipient experience all carry the partner identity. Botdoc remains the underlying engineering and compliance posture, invisible to the end customer.
OEM
Margin: built into the OEM commercial model.
SecureMFP embedded inside a partner platform or hardware program as a Secured-by-Botdoc feature. Joint roadmap influence, dedicated engineering liaison, named-account program. Strategic partnerships only; deal terms set in master agreement.
A multi-partner program in active build-out
The SecureMFP channel program is intentionally early. Botdoc has shipped Secure Digital Transport into regulated workflows for ten years; the dedicated MFP encryption EAP and its partner program launched in 2026 to meet the audit pressure now landing on every regulated vertical. The numbers below describe the deployed footprint and the program's reach today; the partner roster is growing weekly.
Finance, healthcare, education, automotive, and legal practices. Partners with multi-vertical books see their full customer base reflected in the program.
Across deployments to date, spanning direct enterprise placements and partner-led rollouts. Trace-template can baseline your customer's fleet inside a discovery call.
First-to-register protection runs nationwide on any U.S. territory, any of the five verticals. International partnerships handled by exception in the master agreement.
Partner counts and named-customer logos refresh as the program scales and per-partner permissions land. We default to anonymized cohort framing on this page; named-partner case studies are published only with executed permission. If you want to hear who we work with today, the conversation happens on the partnership call.
Compatible with every major MFP fleet you place
SecureMFP plugs into your customers' existing devices regardless of the OEM. No firmware change. No copier replacement. Five-minute reconfiguration per device. The 10 brands below cover roughly 95 percent of the installed base your channel sees, which means a single SecureMFP partnership covers nearly every device in nearly every customer fleet, regardless of which OEM your channel currently leads with. For your MPS practice, the brand-agnostic design eliminates the most common channel-program friction: having to pick between vendor-specific add-on products that only work with the OEMs you already sell. SecureMFP is a transport-layer replacement that sits between the MFP and the institution's SMTP relay. The device behaves identically to the user. The data path changes.
Brand names are trademarks of their respective owners. Listing here represents technical compatibility of SecureMFP, not endorsement or partnership.
Margin, deal registration, and how revenue flows
Public-facing margin range is below. Specific list price, volume tiers, deal-registration mechanics, and co-marketing budgets are confirmed in the partnership conversation per the partner type and territory.
| Component | Detail |
|---|---|
| Partner margin | 35 to 50 percent on deployment and recurring revenue. Tiered by volume and partner type. |
| Deal registration | First-to-register partner protected on the opportunity. Standard 90-day window with renewal on active engagement. Conflict resolution direct with Karl. |
| Co-marketing | Asset library (one-pagers, customer-facing decks, content templates) provided free. Co-marketed event budget negotiated per partner. |
| Demo access | Free partner demo environment. Used for customer demos, sandbox testing, and trace-template execution on your customer's fleet. |
| Training and certification | Sales training: 90 minutes. Technical certification (deployment-ready): 4 hours. Channel partner can deploy first device within a week of certification. |
| List price | Confirmed in partner conversation. Per-device model with volume breaks. |
What you sell
SecureMFP is the device-level scan-to-email encryption layer. It sits in the broader Botdoc Enterprise Application Platform family alongside Botdoc Connect (centralized managed file transfer replacement, stateless architecture that eliminates Cl0p-style central-data-store risk) and Botdoc Lite (API-first secure document transport for embedded use). The three products share the same Secure Digital Transport engine, the same compliance posture (SOC 2 Type II, HIPAA-aligned, GLBA-aligned, FFIEC-aligned, FERPA-aligned), and the same channel program structure. Most partners begin with SecureMFP because the buying trigger is concrete (an audit cycle, a renewal questionnaire, a CVE disclosure) and the deployment friction is the lowest in the family.
| Product | What it does | Best partner fit |
|---|---|---|
| SecureMFP | Closes scan-to-email encryption gap on existing MFP fleets. Stateless transport gateway. Brand-agnostic. | VAR, Reseller, MSP, MSSP, compliance consultancy |
| Botdoc Connect | Centralized managed file transfer replacement. Stateless architecture means no Cl0p-style central data store to compromise. | VAR, MSP, MSSP serving regulated B2B file transfer |
| Botdoc Lite | API-first secure document transport for embedded use. Developer-targeted. | System integrators, software vendors with embedded transport needs |
What we provide partners
Channel partners get four operational layers from Botdoc: sales enablement (persona talk tracks, objection-handling library, partner-specific co-marketed content), lead generation (Karl-led LinkedIn cadence drives inbound; warm leads route to partners by territory and customer fit), technical training (90-minute sales certification plus 4-hour deployment certification), and co-marketing (asset library, joint webinar production, vertical-association co-sponsorship for qualifying partners across ICBA, state banking associations, healthcare-IT consortia, education-IT cooperatives, MPS-channel events, and legal-tech roundtables).
Sales enablement
Persona talk tracks for CISO, CFO, CCO, IT Director, audit firms. Objection-handling library (25 objections in 4 tiers). Channel-partner-specific co-marketed content.
Lead generation
Karl-led LinkedIn cadence drives inbound; warm leads route to channel partners by territory and customer-fit. Audit Gap Handler PDF lead magnet captures and qualifies.
Technical training
4-hour deployment certification. Trace template for assessing customer's existing fleet. Direct technical Slack channel for partner engineers.
Co-marketing
Asset library, branded customer-facing decks, joint webinar production, vertical-association co-sponsorship for qualifying partners (ICBA, state banking associations, healthcare-IT consortia, education-IT cooperatives, MPS-channel events, legal-tech roundtables).
The compliance-trigger calendar for regulated verticals
Every regulated vertical has a calendar. Audit windows, renewal cycles, examiner waves, budget formation. Partners who time outbound to these windows close faster and at higher margin than partners running a flat-cadence motion. Three primary verticals (finance, healthcare, education) drive most regulated MFP demand. Partners who serve multiple verticals can stack the calendars, which is a structural advantage of the SecureMFP channel program over single-vertical specialty offerings.
Finance
NY DFS Part 500 CISO certification by April 15. FFIEC IT exam wave in June. Q4 budget formation in October. GLBA Safeguards Rule examiner attention year-round. Banks and credit unions evaluating new encryption controls.
Healthcare
HIPAA OCR audit windows rolling year-round. BAA renewal cycles drive vendor reassessment. CMS Security Rule update timeline through 2026 raises the bar on technical safeguards. Hospitals, clinics, payer organizations, and HIPAA business associates all in scope.
Education
FERPA audit windows through Q1. COPPA 2026 amendments in effect April 22 raise parental-consent and data-minimization expectations. District budget cycles in summer. K-12 districts and higher-ed IT consortia scanning student PII through MFPs.
The compliance-trigger calendar for transactional and cross-vertical motion
Two additional verticals (automotive and legal) and one cross-vertical motion (cyber insurance) round out the SecureMFP demand calendar. Automotive runs on FTC Safeguards Rule examiner attention year-round; legal runs on state bar tech-competence rule updates and litigation refresh cycles; cross-vertical cyber insurance renewals are the most consistent and most universal trigger across the entire partner book.
Automotive
FTC Safeguards Rule examiner attention on dealerships year-round. State DMV and AG enforcement escalating against credit-app and ID-document handling. Dealer principals and DMS administrators evaluating scan-workflow remediation ahead of renewal.
Legal
State bar tech-competence rule updates across multiple jurisdictions. E-discovery refresh windows in litigation cycles. Attorney-client privilege exposure on outbound scanned documents. Mid-market and large law firms reassessing document-transport stack.
Cross-vertical: cyber insurance
Underwriters across every regulated vertical are adding scan-to-email encryption to 2026 to 2027 renewal questionnaires. Customers need a documented Yes by their next renewal. Partners who deploy ahead of renewal earn the relationship.
Onboarding and fit questions partners ask
How long does it take to become a partner?
Discovery call to executed agreement: 2 to 4 weeks for most partner types. Sales training is 90 minutes. Technical certification is 4 hours. First customer deployment can happen within 30 days of the discovery call.
What is the minimum commitment?
None at agreement. Performance tiers kick in at the second customer deployment. We invest in partners who invest in the relationship; we do not impose minimum commitments at signing.
Do I need existing customers in a specific vertical?
Helpful but not required. SecureMFP fits across finance, healthcare, education, automotive, and legal. Vertical-specific content (audit-gap handler PDFs, blog series, LinkedIn cadence) generates inbound demand we route to partners by territory and vertical fit. Bring the book you have. We help you grow into the next vertical.
What does the deployment look like for my customer?
Five minutes per device. Brand-agnostic across all major MFP OEMs. No firmware change. No copier replacement. The customer's existing copier lease and managed-print services contract are unchanged.
Operations and contract questions partners ask
How does deal registration work?
First-to-register protected on the opportunity. Standard 90-day window with renewal on active engagement. Conflicts resolved by Karl directly. We do not intentionally route the same lead to multiple partners.
What if I have a customer who already uses Botdoc?
If the customer is on Botdoc Connect or Botdoc Lite and you are bringing them SecureMFP, that is a clean expansion deal you register and earn margin on. If the customer is already on SecureMFP through another channel, deal registration covers conflict resolution.
Who handles the contract with the end customer?
You do, in your standard customer paper. SecureMFP is sold to your customer through your invoicing. We invoice you per the partnership agreement; you invoice the customer per your standard terms.
How do I get demo access?
Granted at the partner discovery call. Free partner demo environment for customer-facing demos and sandbox testing. Reset on demand.
Schedule a partnership call directly with Karl
Karl Falk, founder and CEO of Botdoc, takes every partnership conversation personally for now. The 30-minute call covers your customer base, your vertical fit, the program economics specific to your partner type, and what a first deployment would look like inside your customer relationship. The call is not a pitch deck. The call is a working session that ends with either a yes-and-here-is-the-next-step or a clean no based on territory, vertical fit, or commercial structure. Most partner conversations move to an executed agreement within two to four weeks of the discovery call. If you would rather start with a written exchange, the partner inquiry form below routes to the same partnership team, triggers a discovery call invitation within one business day, and produces a written commercial response in the same window so your channel team can decide quickly.